The Team at Proklenr™ are currently looking for a distribution agents, and are looking for a capable and experienced distribution agent to handle the cleaning products market. The appointed distributor would be required to market and promote the product range, approach retail stores and chains, pitch the range and initiate getting the 9 products shelved in the respective outlets. This would involve creating formal or informal contracts directly with the retail companies and servicing the agreements by way of assisting initial shelving if necessary and setting up a periodic re-stock of the inventory in each store, building and maintaining a standing relationship, and where necessary promoting the product in local stores and at trade-shows etc. Eventually participating and partnering in radio and TV advertising.
After the first 18 months of Distribution or when a designated turnover is met, the business plan is to target some of the larger retail, big box trade outlets, along with selected supermarkets and large retail outlets.
Proklenr™ has and will continue to progressively make strides towards radio and TV marketing in the form of infomercials.
Proklenr™ has plans for another 3 products each with 4 sized packages giving a total of 12 more items to join the range. This will take place somewhere between 12 and 24 months after the initial launch, and will be decided based upon turn over achieved within this period with the current 3 products.
These 3 very exciting, yet to be unveiled products, have unique qualities to offer to the cleaning products market. The appointed distributor will have these added to the distribution range once released.
Most stores will sell between 15-20 units per week. Even based on 10 units per week, if Proklenr is shelved in 200-400 stores, it should generate between 2000-4000 units per week.
The distribution of Proklenr™ needs to be strategically planned and carried out. Although there will be no minimum sales in the first 12 months a consistent accumulation of accounts will be required. Proklenr would require at least 100 stores stocking the range at 12 months after being appointed.
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